Establishing a clear, viable marketing and communications plan for your business is critical. But in today’s fast-paced, ever-changing environment, how can you reach your customers through the clutter?

This 7-week course covers the main components of a multi-channel, integrated marketing plan. We talk about the social media and other online components, as well as print, email, direct mail, campaign development, message integration and earned media.

The class is entirely online, allowing you to work on days and times convenient for you!